Apple Cider Vinegar

Apple Cider Vinegar: Rids Buildup, Restores Shine + Softens

What is it? Apple cider vinegar is apple juice that has been fermented several times. Natural bacteria begin fermenting the juice and convert the alcohol into acetic acid.

 

Why is it important? Apple cider vinegar delivers a slew of benefits. It cleanses the hair of buildup from hard water, oil and products, enhances shine, preserves color, alleviates itchiness and dandruff, adds volume, encourages hair growth and reduces frizz. In addition, the lower pH helps to maintain proper pH levels within the scalp while antibacterial properties keep everything healthy and clean.